Guinness World Records

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Take your company online and break records -- without leaving your home.

We empower people, businesses, and communities to break through the everyday with inspiring human stories and historic world record achievements. 

Engage employees virtually, energize your digital audiences, fundraise online, or celebrate a brand anniversary with a creative interactive campaign with Guinness World Records.

Get in touch today to brainstorm your next creative online campaign and virtual event. 

Get inspired by these brand's online marketing campaigns

Hulu

Longest live-stream (video)

To celebrate National Streaming Day, Hulu set out to attempt the record for the longest live-stream (video) as part of its “Game of Streaming” online marketing campaign. After streaming HBO on Hulu over 7 days for 161 hours, 11 minutes, and 32 seconds continuously leading up to the epic series finale of Game of Thrones, the record was officially confirmed a success.

Henkel 

Longest online hair education seminar streamed over the internet

Designed as the first digital hair festival, #HairdressersUnited featured 9 Henkel Beauty Care Professional brands and 41 hair stylists and influencers, reaching a combined audience of over 8.3 million followers. The 27hr social media live stream on Instagram, Facebook and YouTube had participants from 19 countries presenting a variety of seminars in 9 different languages.

KultureCity

Most people running/jogging online simultaneously

For National Autism Awareness month, KultureCity was looking for a unique way to bring communities together to recognize sensory inclusion and raise funds to support children with Autism and their families during the global pandemic. They organized their “Stay At Home Race For Autism” event and set the record for the most people running/jogging online simultaneously. The race was hosted via Zoom and included 154 mobilized race-goers.

An online campaign opens up a world of possibilities, allowing you to excite an audience in multiple locations with virtual record-breaking challenges that are easy to access. Get in touch to brainstorm ideas for your next employee engagement event or creative marketing campaign!